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Exploring Strategy - Text and Cases

Paperback Engels 2017 9781292145129
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With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.


Aantal pagina's:828


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Zeer goed Goed Voldoende Matig Slecht

Over Gerry Johnson

Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.

Andere boeken door Gerry Johnson

Over Richard Whittington

Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford.

Andere boeken door Richard Whittington

Over Kevan Scholes

Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School.

Andere boeken door Kevan Scholes

Over Duncan Angwin

Duncan Angwin is Professor of Strategic Management at Lancaster University.

Andere boeken door Duncan Angwin

Over Patrick Regnér

Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.

Andere boeken door Patrick Regnér


1. Introducing Strategy
2. Macro Environmental Analysis
3. Industry and Sector Analysis
4. Resources and Capabilities
5. Stakeholders and Governance
6. History and Culture
7. Business Strategy and models
8. Corporate Strategy and Diversification
9. International Strategy
10. Entrepreneurship and Innovation
11. Mergers, Acquisitions and Alliances
12. Strategy in Action
13. Strategy Development Processes
14. Organizing and Strategy
15. Leadership and Strategic Change
16. The Practice of Strategy

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        Exploring Strategy - Text and Cases