Economics and Business environment teaches students how to analyse the financial aspects of the economic business environment. The focus is on businesses in an European context. Students will learn how competition, the business cycle and the exchange rate affect returns. Clear diagrams and graphs illustrate the causal relationships between economic factors. Furthermore, the book contains a lot of examples, exercises, summaries and a list of key concepts. The answers to the questions are to be found in the back of the book. Economics and Business environment is the English edition of Algemene economie en bedrijfsomgeving.
-Special focus on the European situation;
-students learn how to analyse financial data and assess risks;
-hands-on approach, with lots of cases and exercises.
With this textbook, you also gain access to Prepzone, the rich and complete online educational environment accompanying our top-50 titles. Prepzone contains source material like videos, exercises, glossary-tests and an extended interactive test database. All content is fine-tuned to the subject matter of the textbook. With Prepzone, your students can perfectly prepare for classes and tests. Teachers gain access to teacher’s material, plus the optional planning of extra exercises or tests for their students to follow their progress and help steer their study-behavior. Students gain access to Prepzone activating their unique code printed in their new textbook. This code will expire two years after activation.
The fifth edition is completely updated and contains the newest developments concerning currency (markets), protectionism, interest rate policy, the world economy and the European Union.
Economics and Business environment is suitable for all students in higher education who will be taking up managerial positions within businesses or public service.
