Eliot Higgins vertelt hoe hij een geheel nieuwe manier van journalistiek creëerde en wereldwijd burgerjournalisten in staat stelde om misstanden aan de kaak te stellen, enkel met behulp van hun computerschermen.
Proven strategies for managing all types of media encounters!
Award–winning journalist and Fortune 500 consultant Jeff Ansell provides a how–to guide for leaders, executives, and other professionals whose high–visibility requires frequent contact with the media. Meer
Use eye–popping visual tools to energize your people!
Just as social networking has reclaimed the Internet for human interactivity and co–creation, the visual meetings movement is reclaiming creativity, productivity, and playful exchange for serious work in groups. Meer
A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships
The key to any successful company is the relationship that it builds with its customers. Meer
Does the thought of presenting a paper make you go cold? There are so many things to consider: getting your message across clearly, making the PowerPoint easy to read, keeping to the right length and keeping the audience riveted enough to induce nerves even without the thought of standing up in front of a crowd and delivering your talk fluently. Meer
A complete guide to successful trade shows and exhibitions
Trade shows, consumer shows, product launches, sporting events, and other opportunities to interact face–to–face with customers have become an important part of the marketing mix. Meer
An industry expert shows readers how to get the best return on investment from corporate events
Corporate events and business entertaining are a major part of a company′s communication, marketing and public relations strategy. Meer
This thoroughly revised and updated edition includes all new case studies and new original chapters. The topics covered include must be added to each chapter for context: executive communication, executive coaching, communication counsel and the CEO as a communicator; communications and ethics as a whole; corporate social responsibility and sustainability issues; basics of crisis communication. Meer
The author gives you the knowledge you need to excel at all types of business communication. He shows that all successful business communication, whether a speech from a podium or a face–to–face conversation, stems from the same basic principles. Meer
Disruption? It′s nothing new. Just look at any of the breakthrough business ideas of the last thirty years–from Federal Express overnight delivery to Saturn′s fixed sticker price–and you′ll see a perfect example of the principle of disruption in action. Meer
Get the most comprehensive guide to destination management!
From tours to transportation, from entertainment to local rules of etiquette, the destination management company (DMC) is the premier resource that utilizes the right venue, location, speaker, and vendor to ensure a highly professional and successful program. Meer
This introduction to PR provides a grounding in fundamental theory and relates it to real-world practice. The standard chapter structure, with content presented in bite-sized chunks, allows students to navigate the text easily to organize their learning. Meer