Boeken van Ralph Tench

Ralph Tench Dejan Vercic Ansgar Zerfass Angeles Moreno Piet Verhoeven
Communication Excellence
0 beoordelingen
The study behind this book, the European Communication Monitor, is known as the most comprehensive provider of reliable data in the communication field worldwide. Meer
Ralph Tench Stephen Waddington
Exploring Public Relations and Management Communication
0 beoordelingen
Develop a clear understanding of the concepts and best practices in public relations
Exploring Public Relations and Management Communication, 5th Edition, by Tench and Waddington is the definitive text on public relations. Meer
Strategic Communication and the Global Pandemic
0 beoordelingen
This book stimulates serious scholarly research on strategic communication and its management and execution during challenging times, such as the COVID-19 global pandemic. Meer
Ralph Tench Ralph Trench Aydemir Okay
Researching the Changing Profession of Public Relations
0 beoordelingen
This book seeks to explore the changing profession of PR by illustrating the past and present perspective of PR practice in some European countries, discussing professionalization of PR together with new dilemmas, notions, concepts, and perspectives, and focusing on the usage, effect and institutionalization of new media and new digital PR tools. Meer
Communication Ethics in a Connected World
0 beoordelingen
This book presents a selection of scientific articles dedicated to the analysis of the situation and the evolution of public relations and strategic communication in organisations. Meer

    Personen

      Trefwoorden

        Artikelen