Boeken van Douglas Holt

Douglas Holt
How Brands Become Icons
0 beoordelingen
€ 41,30
Douglas B. Holt shows how iconic brands create "identity myths" that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Meer
Douglas Holt Douglas Cameron
Cultural Strategy
0 beoordelingen
€ 77,29
Cultural Strategy provides a step-by-step guide for managers and entrepreneurs to building businesses based upon innovative ideologies: ideas that leverage social change and needs. Meer

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