Boeken van Renee Mauborgne

Chan Kim Renee Mauborgne
Beyond Disruption
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Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renee Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth. Meer
W. Chan Kim Renee Mauborgne
The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader
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The iconic Harvard Business Review articles behind the bestselling book Blue Ocean Strategy Meer
Harvard Business Review Michael E. Porter Clayton M. Christensen W. Chan Kim Renee Mauborgne
HBR at 100
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Renee Mauborgne W. Chan Kim
Blue Ocean Shift
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The indispensable follow-up to the over 3.6 million copy bestselling Blue Ocean Strategy. Meer
W. Chan Kim Renee Mauborgne
Red Ocean Traps (Harvard Business Review Classics)
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As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. Meer

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