George Cvetkovich

�A thought-provoking and invaluable book for anyone who cares about risk communication and management in the 21st century�
Anna Jung, Director General, European Food Information Council
�Professor Ragnar L�fstedt has once again produced a most interesting book on risk management and trust, well-based on theory and built on empirical findings�
Mikael Karlsson, President, Swedish Society for Nature Conservation
�Highlights the difficult balancing task facing risk regulators. Meer

Social trust is a crucial issue to many aspects of modern society. Policy makers continually aspire to winning it and corporations frequently run the risk of losing it. Meer