Dogan Gursoy
- Auteur
Boeken van Dogan Gursoy
Dogan Gursoy
Sedat Celik
Routledge Handbook of Social Psychology of Tourism
The impacts of tourism, an increasingly crucial area of study amongst researchers, are primarily investigated through economic, socio-cultural or environmental perspectives.
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Dogan Gursoy
Routledge Handbook of Hospitality Marketing
This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends from a multidisciplinary global perspective.
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Christina Chi
Dogan Gursoy
Christina G. Chi
The Routledge Handbook of Destination Marketing
This book examines key contemporary marketing concepts, issues and challenges that affect destinations within a multidisciplinary global perspective.
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David Bowie
Dogan Gursoy
Francis Buttle
Francis Buttle
Dogan Gursoy
David Bowie
Hospitality Marketing
Hospitality Marketing is an introductory textbook which shows readers how to apply the principles of marketing within the hospitality industry.
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