Gerry Johnson
- Auteur
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.
€ 46,06
Boeken van Gerry Johnson
Richard Whittington
Patrick Regnér
Duncan Angwin
Gerry Johnson
Kevan Scholes
Fundamentals of Strategy
'Fundamentals of Strategy, 5th Edition', by Whittington, Regnér, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy.
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Richard Whittington
Patrick Regnér
Duncan Angwin
Gerry Johnson
Kevan Scholes
Exploring Strategy, Text Only
'Exploring Strategy stands out as an excellent textbook on strategic management that covers all the basics yet, unlike other texts, adds on to this a coverage of strategy process and the practice of strategy.
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Gerry Johnson
Richard Whittington
Kevan Scholes
Duncan Angwin
Patrick Regnér
Exploring Strategy - Text and Cases
Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide.
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Gerry Johnson
Kevan Scholes
Richard Whittington
Exploring Strategy with MyStrategyLab
De auteurs zijn experts, het boek staat bol van de cases en er is een heel scala aan ondersteunende bronnen bij dit boek.
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Gerry Johnson
The Exceptional Manager
Most businesses face the choice of either competing on the 'low road' of cost, or the 'high road' of innovation and value. Much the same goes for national economies and the UK is no exception.
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