Fred Reichheld
- Auteur
Fred Reichheld is a Fellow at Bain & Company. He is the bestselling author of The Loyalty Effect, published by Harvard Business Review Press, as well as numerous articles published in Harvard Business Review.
Fred Reichheld is a Fellow at Bain & Company. He is the bestselling author of The Loyalty Effect, published by Harvard Business Review Press, as well as numerous articles published in Harvard Business Review.
Harvard Business Review
Boeken van Fred Reichheld
Fred Reichheld
Darci Darnell
Maureen Burns
Winning on Purpose
Great leaders embrace a higher purpose to win. The Net
Promoter System shines as their guiding star.
Few
management ideas have spread so far and wide as the Net Promoter System (NPS). Meer
Promoter System shines as their guiding star.
Few
management ideas have spread so far and wide as the Net Promoter System (NPS). Meer
Harvard Business Review
Fred Reichheld
Theodore Levitt
Sandra Matz
Roger L. Martin
HBR's 10 Must Reads on Marketing, Updated and Expanded (featuring "Marketing Myopia" by Theodore Levitt)
Put your customers at the center of your business.
If you read nothing else on marketing, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you identify who your customers are, define the right ways to reach them, and ensure they stay loyal to your company. Meer
If you read nothing else on marketing, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you identify who your customers are, define the right ways to reach them, and ensure they stay loyal to your company. Meer