Boeken van Michael Saren
Evert Gummesson
Montserrat Diaz-Mendez
Montserrat Díaz-Méndez
Michael Saren
Improving the Evaluation of Scholarly Work
€ 180,99
This book aims to stimulate debate in the growing and highly controversial area of measuring scholarly work. The authors examine key aspects of this topic through the lens of the latest theoretical developments in service science and associated fields.
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Michael Saren
Louise M. Hassan
Miriam McGowan
N. Craig Smith
Emma Surman
Rohit Varman
Responsible Marketing for Well-being and Society
€ 257,76
This book provides an overview of recent and current research which defines and scopes the field of responsible marketing in one single edited book.
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