Margaret Hogg
- Auteur
Boeken van Margaret Hogg
Michael Solomon
Gary Bamossy
Gary Bamossy
Soren Askegaard
Søren Askegaard
Margaret Hogg
Consumer Behaviour
The new slimline edition has 13 chapters, maintaining its breadth of coverage and making it
ideal for second- and third-year undergraduates as well as Master's students. Meer
ideal for second- and third-year undergraduates as well as Master's students. Meer
Stephanie O'Donohoe
Margaret Hogg
Pauline Maclaran
Lydia Martens
Lorna Stevens
Motherhoods, Markets and Consumption
It takes more than a baby to make a mother, and mothers make more than babies. Bringing together a range of international studies, Motherhoods, Markets and Consumption examines how marketing and consumer culture constructs particular images of what mothers are, what they should care about and how they should behave; exploring how women's use of consumer goods and services shapes how they mother as well as how they are seen and judged by others.
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