Susan Fiske
- Auteur
Boeken van Susan Fiske
Chris Malone
Susan Fiske
The Human Brand
Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another
People everywhere describe their relationships with brands in a deeply personal way we hate our banks, love our smartphones, and think the cable company is out to get us. Meer
People everywhere describe their relationships with brands in a deeply personal way we hate our banks, love our smartphones, and think the cable company is out to get us. Meer
Susan Fiske
Daniel Gilbert
Gardner Lindzey
Handbook of Social Psychology - Volume One
First published in 1935, 'The Handbook of Social Psychology' was the first major reference work to cover the field of social psychology.
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Susan Fiske
Daniel Gilbert
Gardner Lindzey
Handbook of Social Psychology Volume Two
The classic 'Handbook of Social Psychology' has been the standard professional reference for the field of social psychology for many years.
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