Boeken van Susan Baker

Susan Baker
New Consumer Marketing
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Dit boek combineert opkomend marketingdenken in het consumentendomein met praktisch advies over hoe u kunt profiteren van veranderingen. Het boek illustreert de belangrijkste kwesties waar de snel veranderende consumptiegoederenindustrie in de toekomst mee te maken gaat krijgen en geeft een analyse uit managementresearch en academisch inzicht. Meer
Petr Jehlicka Susan Baker
Dilemmas of Transition
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This volume explores the impact of democratization and marketization on the environment in East Central Europe. The essays investigate: how the twin processes of change affect the physical environment; the expression of environmental interest; and environmental management policies. Meer
Moira Clark Susan Baker
Business Success Through Service Excellence
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The text is aimed at CEOs and all executive management, however the scope of the material will engage the entire organization. The authors identify the key ingredients of service excellence and show how leading companies have achieved success. Meer
Anneke van Doorne-Huiskes Susan Baker
Women and Public Policy
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First published in 1999, this volume aims to go beyond this debate is to explore the factors which have contributed to women’s exclusion from rights and full citizenship. Meer
Susan Baker
The Politics of Sustainable Development
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The concept of sustainable development was popularised by the 1987 Brundtland Report and became a central theme in the EU's Fifth Environmental Action Programme. Meer

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