Boeken van Dejan Vercic
Ralph Tench
Dejan Vercic
Ansgar Zerfass
Angeles Moreno
Piet Verhoeven
Communication Excellence
€ 43,69
The study behind this book, the European Communication Monitor, is known as the most comprehensive provider of reliable data in the communication field worldwide.
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Elizabeth Bridgen
Dejan Verčič
Dejan Vercic
Experiencing Public Relations
€ 63,90
Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those outside and within the field.
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Betteke van Ruler
Ana Tkalac Vercic
Dejan Vercic
Public Relations Metrics
€ 252,65
Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation.
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Krishnamurthy Sriramesh
Dejan Vercic
Culture and Public Relations
€ 93,16
Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations.
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Yang (North Carolina State University Cheng
Yang Cheng
Dejan (University of Ljubljana Vercic
Dejan Vercic
Dejan Verčič
AI and Strategic Communication
€ 60,22
Provides an essential guide to AI's impact on PR practices, ethics, and societal implications
As AI technologies continue to evolve, communication professionals must understand their profound effects on media relations, activism, and digital engagement. Meer
As AI technologies continue to evolve, communication professionals must understand their profound effects on media relations, activism, and digital engagement. Meer
Ralph Tench€ 43,69
Elizabeth Bridgen€ 63,90
Betteke van Ruler€ 252,65
Krishnamurthy Sriramesh€ 93,16
Yang (North Carolina State University Cheng€ 60,22