Boeken van V. Kumar
V. Kumar
Werner Reinartz
Customer Relationship Management
€ 108,99
This book closely examines the strategic and tactical aspects of customer relationship management as it stands today. Benefiting advanced students and working executives, the book stresses economic customer value as the guiding concept for marketing decisions.
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V. Kumar
Philip Kotler
Transformative Marketing
€ 47,35
This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge technologies.
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V. Kumar
Valuing Customer Engagement
€ 47,35
In recent years, the concept of customer engagement has evolved as a powerful tool in the managerial toolkit of firms to incorporate a profitable approach to customer management.
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S. Geerts
V. Kumar
J. Brandt
Helminth Zoonoses
€ 183,99
In spite of the availability of modern broad-spectrum anthelmintic drugs, the prevention and control of helminth zoonoses remain a challenge to human and veterinary parasitologists and to physicians and veterina rians working on the field.
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V. Kumar
Trematode Infections and Diseases of Man and Animals
€ 240,99
Over the last few decades new data on the distribution, pathogenicity, diagnosis, treatment and control of trematode infections and diseases in man and animals, including zoonotic trematodiasis, have emerged from various geographical regions.
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V. Kumar€ 108,99
V. Kumar€ 47,35
V. Kumar€ 47,35
S. Geerts€ 183,99
V. Kumar€ 240,99