Boeken van Robert Phaal
Dilek Cetindamar
Robert Phaal
Technology Management
€ 69,31
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities.
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Martin Moehrle
Ralf Isenmann
Robert Phaal
Technology Roadmapping for Strategy and Innovation
€ 336,99
Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning.
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Tugrul U. Daim
Robert Phaal
Dirk Meissner
Clive Kerr
Next Generation Roadmapping
€ 204,99
Roadmapping is a structured visual approach for supporting strategic technology and innovation management, providing strategic navigational support (hence the “roadmap” metaphor) for technologists, designers, entrepreneurs, programme managers, executives, policy makers, other stakeholders involved in the formulation and implementation of strategy.
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Dilek Cetindamar€ 69,31
Martin Moehrle€ 336,99
Tugrul U. Daim€ 204,99