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Crush It!

Why NOW Is the Time to Cash In on Your Passion

Gebonden Engels 2009 9780061914171
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Samenvatting

In 'Crush It! Why NOW Is the Time to Cash In on Your Passion' laat Gary Vaynerchuk zien hoe u de kracht van internet kan gebruiken om uw interesses om te zetten in werk. Als u dit boek gelezen heeft, weet u hoe u middels internet uw ondernemersdromen waar kan maken.

Specificaties

ISBN13:9780061914171
Taal:Engels
Bindwijze:gebonden
Aantal pagina's:142
Druk:1
Hoofdrubriek:IT-management / ICT

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Over Gary Vaynerchuk

Gary Vaynerchuk (Vay-ner-chuk) has captured attention with his pioneering, multifaceted approach to personal branding and business. A self-trained wine expert, Vaynerchuk revolutionized the wine industry with his video blog, Wine Library TV (affectionately known as The Thunder Show). His enthusiastic, unconventional, and often irreverent wine commentary attracts more than 80,000 viewers per day worldwide and has earned him national television appearances on Late Night with Conan O'Brien, The Ellen Degeneres Show, the Today sh ow, Mad Money with Jim Cramer, and The Big Idea with Donny Deutsch. Vaynerchuk's roots in wine-tasting come honestly—his Russian immigrant parents owned a liquor store when he was growing up. Bored at the cash register, he began reading Wine Spectator and The Wine Advocate and realized collecting wine offered an allure similar to his previous hobby of collecting baseball cards. As a teenager, tasting wine was legally impossible, so Vaynerchuk set out to train his palate “backwards.” To study various flavors associated with wine, he tasted obscure fruits and vegetable

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Inhoudsopgave

Acknowledgements

1. Passion is everything
2. Success is in your DNA
3. Build your personal brand
4. A whole new world
5. Create great content
6. Choose your platform
7. Keep it real… very real
8. Create community: digging your internet trench
9. The best marketing strategy ever
10. Make the world listen
11. Start monetizing
12. Roll with it
13. Legacy is greater than currency

Conclusion: The time is now, the message is forever

Appendix A: Did you forget anything?
Appendix B: Five business ideas I won't get to - they're yours

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        Crush It!