Paul Butler,
John Manfredi,
Peter Klein
Think to Win: Unleashing the Power of Strategic Thinking
Gebonden Engels 2015 9780071840958Levertijd ± 11 werkdagen
Gratis verzonden
Samenvatting
The proven plan for making strategic thinking part of any organization’s DNA to drive sustainable growth
In today’s ultra-competitive business world, the difference between success and failure lies in the ability to get every employee to think and behave like a strategist.
Think to Win helps business leaders expand strategic thinking out of the purview of “the elite few” and into the company culture as whole. It offers a simple, proven approach to analyzing and solving old or new challenges and provides a common language anyone at any level in the organization can understand.
Specificaties
ISBN13:9780071840958
Taal:Engels
Bindwijze:Gebonden
Uitgever:McGraw-Hill Education
Hoofdrubriek:Algemeen management, Algemeen management, Strategisch management
Thema:
Lezersrecensies
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Inhoudsopgave
ACKNOWLEDGMENTS v
INTRODUCTION: 1
CHAPTER 1: New Thinking for Winning 5
CHAPTER 2: Principles for Winning 15
CHAPTER 3: What It Takes to Win 39
CHAPTER 4: Key To Winning 67
CHAPTER 5: Vision: Seeing the Future of Winning 83
CHAPTER 6: Strategies: Making the Right Choices 101
CHAPTER 7: Confronting the Elusive: Moving from Planning to Acting 117
CHAPTER 8: Bringing Everything Together: From Thinking to Acting to Winning 139
CHAPTER 9: The Winning Never Ends: Anchoring Change 163
EPILOGUE: Turning Over the Hourglass 183
APPENDIX A: Organizational Alignment Survey 189
APPENDIX B: Think to Win Situation Assessment Diagnostic: Situation Assessment Tool for Consumer/Customer Marketing 197
GLOSSARY 211
INDEX 215
INTRODUCTION: 1
CHAPTER 1: New Thinking for Winning 5
CHAPTER 2: Principles for Winning 15
CHAPTER 3: What It Takes to Win 39
CHAPTER 4: Key To Winning 67
CHAPTER 5: Vision: Seeing the Future of Winning 83
CHAPTER 6: Strategies: Making the Right Choices 101
CHAPTER 7: Confronting the Elusive: Moving from Planning to Acting 117
CHAPTER 8: Bringing Everything Together: From Thinking to Acting to Winning 139
CHAPTER 9: The Winning Never Ends: Anchoring Change 163
EPILOGUE: Turning Over the Hourglass 183
APPENDIX A: Organizational Alignment Survey 189
APPENDIX B: Think to Win Situation Assessment Diagnostic: Situation Assessment Tool for Consumer/Customer Marketing 197
GLOSSARY 211
INDEX 215
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan