The Adman in the Parlor
Magazines and the Gendering of Consumer Culture, 1880s to 1910s
Paperback Engels 1996 9780195108224Samenvatting
Reading the turn-of-the-century magazine in its entirety as a text, rather than as a vehicle for literary publishing, Garvey resituates the writing of Chopin, Cather, Howells, and numerous unknown writers in relation to commercial as well as literary culture. Her book surveys a range of high and popular culture materials to investigate readers' responses to the magazines and the reading practices that develop around them.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
