Curtis M. (Professor of Supply Chain and Strategy, Robert H. Smith School of Business, Professor of Supply Chain and Strategy, Robert H. Smith School of Business, University of Maryland) Grimm
Meer over de auteurs
Curtis M. (Professor of Supply Chain and Strategy, Robert H. Smith School of Business, Professor of Supply Chain and Strategy, Robert H. Smith School of Business, University of Maryland) Grimm,
,
Hun (Associate Professor, School of Management, Associate Professor, School of Management, George Mason University) Lee,
Ken G. (Dean's Chaired Professor of Strategy, Robert H. Smith School of Business, Dean's Chaired Professor of Strategy, Robert H. Smith School of Business, University of Maryland) Smith,
Ken G. Smith
e.a.
Strategy As Action
Competitive Dynamics and Competitive Advantage
Gebonden Engels 2005 9780195161441
Verwachte levertijd ongeveer 11 werkdagen
Samenvatting
Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.
Specificaties
ISBN13:9780195161441
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:288
Hoofdrubriek:Strategisch management, Strategisch management
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan