Storytelling in Organizations

Facts, Fictions, and Fantasies

Paperback Engels 2000 9780198297062
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A systematic account of storytelling in organizations. Yiannis Gabriel develops a theory of organizational storytelling by building on various approaches including narrative, folkloric, ethnographic, symbolic, social constructionist, and psychoanalytic. He then examines how stories can contribute to the study of the symbolic, cultural, and political dimensions of organizations, offering four case studies which make use of stories in exploring particular aspects of organizational life.

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ISBN13:9780198297062
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:276
Uitgever:OUP OXFORD

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          Storytelling in Organizations