Exporting the American Model
The Postwar Transformation of European Business
Paperback Engels 2001 9780199246649Samenvatting
Marie-Laure Djelic explores the convergent and divergent trends in the evolution of business systems and organization in Western Europe in the postwar period, looking in particular at the influence of the American corporate model. She focuses on France, West Germany, and Italy after 1945 and the influences of the Marshall Plan. Her core argument is that the model had varying degrees of success in each of those three countries whilst, in some areas, it encountered significant resistance and adaptation.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
