Media Psychology

Name: Media Psychology
Author: Gayle Brewer

Paperback Engels 2015 9780230279209

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Samenvatting

This edited textbook brings together broad and cutting-edge coverage of the core areas in media psychology for undergraduate, introductory-level students. Covering persuasion and influence, interaction with the media, and representation, the authors draw on specific campaigns and studies to introduce readers to key issues in this fascinating field.

Specificaties

ISBN13:9780230279209

Taal:Engels

Bindwijze:paperback

Aantal pagina's:279

Uitgever:Bloomsbury Publishing

Hoofdrubriek:Diversen

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Inhoudsopgave

Introduction; G.Brewer and S.Robinson

PART I: PERSUASION AND INFLUENCE
Media Violence; G.Brewer
Health Communication; P.Eckler and E.O'Gara
Body Image and Eating Behaviour; B.Gunter and J.Smith
Advertising; G.Brewer

PART II: INTERACTION WITH THE MEDIA
Internet and Interaction; J.Cabiria
Computer and Video Games; J.Bryce and L.K.Kaye
Celebrity and Parasocial Relationships; R.Lange, J.Houran and L.E.McCutcheon

PART III: REPRESENTATION
Portrayal of Crime; L.Heath
Race and Ethnic Stereotyping; E.Behm-Morawitz and D.Ta
Gender Stereotyping; N.Signorielli
Politics; G.G.Holyk
Research Methodology; S.Robinson.