Small Business, Entrepreneurship and Enterprise Development
Paperback Engels 2002 1e druk 9780273651055Samenvatting
Undergraduate and MBA courses in Entrepreneurship, Small Business and Business Development offered as a core or elective part of a business studies degree programme.Well organised and easy to read, this exciting new book provides an authoritative introduction to the establishment, development and managerial issues confronting the smaller enterprise. It is concerned with the kinds of actions and behaviour often labelled entrepreneurial that seem to characterise the launch and growth of a successful business venture. The author examines in some detail the process of new business formation and growth, with particular emphasis on acting and thinking in a strategic framework to maximise the chances of business success and longevity.
Specificaties
Lezersrecensies
Inhoudsopgave
2. Starting and Evaluating a Business Venture
3. The Small Business Practitioner s Entrepreneurs, Owner and Managers
4. Management Development
5. Strategic Management Issues in Entrepreneurial Ventures and Small Business
6. Business Planning
7. Financing Small Firms
8. Enterprise Growth and Development
9. Female Entrepreneurship
10. Contemporary Issues and Developments in Small Business and Enterprise Development
11. International Considerations
12. The Internet
13. Business Development and Enterprise Creation: New Evidence
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
