Shirley Taylor
Communication for Business
A Practical Approach
Paperback Engels 2005 4e druk 9780273687658Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
The fourth edition of Communications for Business is a comprehensive textbook, workbook, and reference book rolled into one. This book will help readers to develop confidence and expertise in composing effective business communications.
This book will be helpful to anyone who is working or training to work in an administrative, managerial or secretarial role which demands good communication and business English skills.
This book should prove useful to students wishing to take the following examinations: Pitman Qualifications English for Business Communication LCCI Examinations Board English for Business RSA Examinations Board Communication in Business
Specificaties
ISBN13:9780273687658
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:456
Uitgever:Pearson Education
Druk:4
Hoofdrubriek:Communicatie en media, Communicatie en media, Reclame en verkoop
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
About the author
Preface to the fourth edition
Acknowledgements
Section One: The nature of communication
Unit 1. Business communication basics
Unit 2. Speaking, listening and non-verbal communication
Unit 3. Use of English
Section Two: Business letters
Unit 4. Introducing the business letter
Unit 5. Rules of good writing
Unit 6. Recruitment correspondence
Section Three: Telecommunications
Unit 7. Fax messages
Unit 8. Electronic mail
Section Four: Internal communication
Unit 9. Memos
Unit 10. Reports
Unit 11. Meetings
Section Five: Persuasive communication
Unit 12. Circulars and sales letters
Unit 13. Publicity material
Unit 14. Notices, advertisements and leaflets
Section Six: Visual and oral communication
Unit 15. Forms and questionnaires
Unit 16. Visual presentation
Unit 17. Reformulating and summarising
Unit 18. Oral presentation skills
Appendix
Index
Preface to the fourth edition
Acknowledgements
Section One: The nature of communication
Unit 1. Business communication basics
Unit 2. Speaking, listening and non-verbal communication
Unit 3. Use of English
Section Two: Business letters
Unit 4. Introducing the business letter
Unit 5. Rules of good writing
Unit 6. Recruitment correspondence
Section Three: Telecommunications
Unit 7. Fax messages
Unit 8. Electronic mail
Section Four: Internal communication
Unit 9. Memos
Unit 10. Reports
Unit 11. Meetings
Section Five: Persuasive communication
Unit 12. Circulars and sales letters
Unit 13. Publicity material
Unit 14. Notices, advertisements and leaflets
Section Six: Visual and oral communication
Unit 15. Forms and questionnaires
Unit 16. Visual presentation
Unit 17. Reformulating and summarising
Unit 18. Oral presentation skills
Appendix
Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan