The Sales Book
Paperback Engels 2013 1e druk 9780273792918Samenvatting
SELLING AND SALES MANAGEMENT IN ACTION
The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure:
# The objectives of each section
# An overview of the main principles
# What you need to do to achieve success
# A speed-read checklist to help you remember key points
Whether you're looking for practical sales techniques or advice on how to build a sales strategy, this easy to use guide is a must-have for those involved in sales at any level.
Specificaties
Lezersrecensies
Inhoudsopgave
- Introduction
- Part 1 – Fundamentals for selling
- Part 2 – Starting the sale
- Part 3 – Making the sale
- Part 4 – Setting the sales strategy
- Part 5 – Managing the sales operation
- Part 6 – Managing sales people
- Part 7 – Managing and growing performance
- Conclusion – Pulling it all together
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
