Mike Barlow,
David B. Thomas
The Executive′s Guide to Enterprise Social Media Strategy – How Social Networks Are Radically Transforming Your Business
How Social Networks Are Radically Transforming Your Business
Gebonden EN 2011 9780470886021Levertijd ± 16 werkdagen
Gratis verzonden
Samenvatting
Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies. Using straightforward language, accompanied by exhibits and fleshed out with real-world stories and revealing anecdotes, you will learn how to develop your own internal corporate social media strategy. Through the use of in-depth interviews with leading companies using these strategies, you will also discover best practices that will propel your business to new heights.
Specificaties
ISBN13:9780470886021
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:224
Uitgever:John Wiley & Sons Inc
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan