My Dear Franchisees

A day in the life of a franchisor

Paperback EN 2019 9780473497552
€ 19,64
Levertijd ongeveer 11 werkdagen

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Ann Andrews was managing several franchisees and was literally pulling her hair out trying to help them understand how franchising works. In sheer frustration one day, she wrote a letter to them, never intending to send it. She showed the letter to a fellow franchisor and he said he wanted 32 copies. And so this book was born.

She asks franchisors if it would make their life easier if their franchisees realised:They have not bought a jobWhat they can do with your system, what they can’tWhat you will be able to do for them, what you probably won’tThat you are not their mum, their dad or their bankerYou are absolutely not their enemy

If you are a franchisor, a franchisee OR a manager and your hair is also falling out, then this book is must read...

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          My Dear Franchisees