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British Leyland Motor Corporation 1968-2005

The Story From Inside

Paperback EN 2015 9780750961448
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British Leyland Motor Corporation, formed in the wake of the post-war manufacturing boom, brought together almost all the British-owned car and commercial vehicle companies that then existed. At the head of the sixth largest car manufacturer in the world, its management confi dently expected to give the United Kingdom a leading place in the global motor industry. The eventual failure was one of the biggest and most disappointing disasters in British industrial history. Despite this, we can be proud of British Leyland’s legacy: successful and much loved vehicles like the Mini and the Range Rover have endured, its working practices had a lasting effect on industrial relations policy, and brands that once formed part of the group continue to thrive in this ever-competitive market. From their unique insider perspective, three former employees of the brand reveal in unprecedented detail the ups and downs of this iconic British company.

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ISBN13:9780750961448
Taal:EN
Bindwijze:Paperback
Thema:
N Geschiedenis en archeologie
1DDU-GB-EMWB Birmingham (VK)

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          British Leyland Motor Corporation 1968-2005