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Multinational Strategic Management

An Integrative Entrepreneurial Context-Specific Process

Paperback EN 2002 9780789014757
€ 117,88
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A comprehensive introduction to contemporary multinational strategic leadership and management, this book serves as a foundation to inspire the kind of creative entrepreneurial thought and action needed to compete in today's highly competitive global environment. Multinational Strategic Management: An Integrative Entrepreneurial Context-Specific Process combines basic strategic management with a distinctive international business perspective. The book adds a unique and incisive voice to the field of international business policy.

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€ 117,88
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          Multinational Strategic Management