Routledge Handbook of Chinese Business and Management
Paperback Engels 2025 1e druk 9781032542478Samenvatting
This handbook, representing the collaboration of 36 scholars, provides a multi-faceted exploration of Chinese business and management.
The volume represents an ‘inside-out’ perspective, offering local knowledge and experience, in conjunction with an ‘outside-in’ approach, presenting measured and sensitive observations from an outsider’s perspective. The handbook’s approach is organised around five key themes: Cultural and institutional contexts for business in China Management, including digital marketing and entrepreneurship Work and employment, covering gender and trade unions in the workplace Human resource management and human resource development in Chinese businesses, including multinational corporations in the UK Business and economic overviews, revealing the impact of guanxi relations and networks on Chinese business and management
Revealing major recent developments in Chinese business and management alongside an appreciation of the unique historical, institutional, and cultural context of Chinese business and management, this book is a must-read for scholars, students, and educators of Chinese business and theory, and business in Asia.
Specificaties
Lezersrecensies
Inhoudsopgave
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
