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The Routledge Companion to Fashion and Business

Gebonden Engels 2026 1e druk 9781032827261
€ 384,44
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The Routledge Companion to Fashion and Business brings together the latest research in one authoritative volume and engages with the past, present and future of fashion business to explore current and emerging issues. Fashion has expanded its reach into every area of our lives, satisfying a human desire for novelty and expression through self-adornment. Yet overproduction and lack of self-regulation have resulted in an industry previously renowned for its creativity and influence, now making headlines because of its negative environmental and social impacts. Fashion businesses and their customers have shown a desire to move towards a more sustainable, circular fashion system, necessitating changes in design, production, promotion, retail and life cycle management. Fashion straddles many disciplines, including design, economics, psychology, marketing, management and retail, sociology, material and cultural studies, human geography and business ethics. Six thematic parts illustrate the breadth and significance of the fashion industry, written by those actively and currently engaged in its creation, management and critique.

Part I introduces the economic history of fashion and the significance of the textiles industry as a driver of industrialisation. Part II introduces key concepts in fashion psychology, consumer behaviour and trend prediction as well as contemporary fashion promotion platforms and practices. Part III explores the links between fashion and place, the changing landscape of fashion retail and the contribution of cultural heritage to emerging economies. Part IV shows how the past influences today’s fashion business through archives and exhibits, second-hand vintage and charity retail, reproduction of historical dress and circular fashion initiatives. Part V highlights fashion’s environmental and social impacts, reflecting on how fashion activism, regulations, policies and emergent practices can deliver a more sustainable fashion industry. Part VI comprises contributions from activists, entrepreneurs and individuals at the cutting edge of fashion business, offering an engaging collection of opinion pieces that reimagine the future of fashion business.

With contributions from a range of highly esteemed international academics, cultural commentators and industry insiders, The Routledge Companion to Fashion and Business is an authoritative reference work for scholars, students and practitioners.

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Inhoudsopgave

PART I An Economic History of Fashion; 1. Textiles and Global Trade Routes; 2. Industrialisation and Fashion; 3. Cotton, Capitalism and Colonialism; 4. Colonialism, Slavery, and the Global Fashion Industry; 5. Designers: Through the Looking Glass!; PART II On Trend; On Trend: Understanding Why We Buy; 6. Why We Buy: Fashion and Psychology; 7. Culture: The Econometrics of Emotion and How Cultural Dynamics Drive Modern Luxury; 8. Fairground Attraction: Fashion Business, Inspiration and Interaction; 9. Trend Prediction: Art or Science?; 10. Fashion and Big Data, AI; On Trend: The Changing Face of Fashion Promotion; 11. From Product to Brand: The Evolution of Brand Management in Fashion; 12. Vogue China: Launching the World’s Most Famous Fashion Magazine in China; 13. Fashion Promotion and the Cultural Production of the Black Woman; 14. The Met Gala: Fashion, Fundraising, and Celebrity Culture at the ‘Party of the Year’; 15. Writing for the Trade: Drapers Record; 16. The Enduring Appeal of Fashion Illustration; On Trend: The New Influencers; 17. From Trendsetters to Trailblazers: The Evolution of Fashion Influencers from Micro Fame to Macro Impact; 18. Digital Fashion Now: The Evolving Role of the Fashion Designer in the Digital Age; 19. K-pop Idols: Fashion’s New Influencers; 20. What’s the Hype: Defining Cool for Gen Z; PART III Fashion and Place; Fashion and Place: Fashion Cities; 21. A Tale of Two Cities? Antwerp, Hasselt and Flemish Fashion Branding; 22. Fashion Cities: Paris, A Specific Positioning in the Global Fashion Landscape; 23. Fashion Cities: London, A Place of Fashionable Trade and Spectacle; 24. Hai Pai Style: Shanghai Chic and the Evolution of a Chinese Fashion City; 25. Copenhagen: A Fashion Capital of Creativity, Culture, Collaboration and Community; 26. Fashion Cities – São Paulo: Isa Silva Brand, Acredite no seu Axé; Fashion and Place: My Favourite Shop; 27. Department Stores: Icons of Selling; 28. The Rise and Fall of Fashion on the British High Street; 29. Fashion Retail Now and Next; 30. Topshop 1997–2007: The Global Fashion Authority; Fashion and Place: Cultural Heritage; 31. Fashion and Cultural Heritage: From Appropriation to Appreciation, the Case of Dior; 32. Made in Italy, Made in France and Made in the USA: From Trade Wars to TikTok Fashion Wars; 33. From Cultural Icon to Threads of Resistance: The Afghan Coat and Social Sustainability; 34. Doing Fashion Business in Africa; 35. Wrapped in Identity: Gender, Fashion, and the Bangladeshi/British Bangladeshi Story; 36. Craft and Fashion: The Red List; PART IV Coming Around Again; Coming Around Again: Curating Fashion; 37. Decentring Fashion and the Museum through Fashion Curation; 38. Taking Fashion Seriously: The Costume Society at Sixty; 39. Fashioning Korea through Exhibitions: Hallyu! The Korean Wave; 40. Frida Kahlo: Art, Fashion, Identity, and the Dior Imagination; 41. The NEXT Archive; Coming Around Again: New Lives for Old Fashion; 42. A Modern Renaissance for Vintage Fashion; 43. History Is Always in Fashion: The Reconstruction of Historical Dress; 44. The Intersection of Fashion-Tech and Resale: Key Technologies and Applications Transforming Secondhand Consumption in a Digital Age; 45. Charity Shop Retail: Transforming High Street Fashion; 46. Designing Out Textile Waste: The Redress Design Award; 47. Fashion Loops: H&M’s Circular Fashion; PART V Fashion’s Sustainability Reckoning; 48. Can Fashion Save the World? And Why Should It? The State of Sustainable Fashion; 49. Luxury and Sustainability Leadership: The Case of Emerging African Brands; 50. Who Made My Clothes? A Fashion Revolution; 51. The True Cost: Ten Years On; 52. Changing Fashion Policy: The New York Fashion Act; 53. Architects of Desire: Why Fashion Marketing Is Crucial for Sustainability; 54. Craft and Sustainable Fashion in India: A Tapestry of Climate and Cultural Resilience; 55. Fashion and the Environment: Algae-Powered Fashion; 56. EU Labour Legislation in Fashion: Origins, Implementation, and Industry Impact; PART VI Disrupting Fashion Business: Wayfinding for Fashion’s Future; 57. No Fashion on a Dead Planet: XR Fashion; 58. Finding Opportunity in Sustainable Innovation; 59. Regenerative Renaissance: A New Model for Fashion Business; 60. Supply Chain Solidarity: A Route to Building Worker Power and Disrupting Exploitation in Fashion; 61. Total Ethics Fashion; 62. No More Fast Fashion

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          The Routledge Companion to Fashion and Business