Jenny (Rotterdam Business School, the Netherlands) van Sten-van't Hoff,
J. van Sten-van ’t Hoff,
Jenny van Sten-van't Hoff,
M. Knapen
e.a.
Creating a Business
Gebonden Engels 2016 1e druk 9781138154544Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
There is more to setting up a successful business than just a good idea. Creating a Business examines concisely all the relevant aspects: the excitement and satisfaction that business entails, the challenges that face the entrepreneur, the risks that lie in wait.
The textbook is organized around a practical example: a company setting out to launch a new line of clothing. Aspects of setting up a business, including management, marketing, legislation, and financial management are examined.
Including pedagogical features, such as end-of-chapter questions and illustrations, Creating a Business will interest students of small business and entrepreneurship.
Specificaties
ISBN13:9781138154544
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:156
Uitgever:Taylor & Francis
Druk:1
Lezersrecensies
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan