Modern Psychometrics
The Science of Psychological Assessment
Paperback Engels 2020 4e druk 9781138638655Samenvatting
This popular text introduces the reader to all aspects of psychometric assessment, including its history, the construction and administration of traditional tests, and the latest techniques for psychometric assessment online.
Rust, Kosinski, and Stillwell begin with a comprehensive introduction to the increased sophistication in psychometric methods and regulation that took place during the 20th century, including the many benefits to governments, businesses, and customers. In this new edition, the authors explore the increasing influence of the internet, wherein everything we do on the internet is available for psychometric analysis, often by AI systems operating at scale and in real time. The intended and unintended consequences of this paradigm shift are examined in detail, and key controversies, such as privacy and the psychographic microtargeting of online messages, are addressed. Furthermore, this new edition includes brand-new chapters on item response theory, computer adaptive testing, and the psychometric analysis of the digital traces we all leave online.
Modern Psychometrics combines an up-to-date scientific approach with full consideration of the political and ethical issues involved in the implementation of psychometric testing in today’s society. It will be invaluable to both undergraduate and postgraduate students, as well as practitioners who are seeking an introduction to modern psychometric methods.
Specificaties
Lezersrecensies
Inhoudsopgave
Introduction
What is psychometrics?
Psychometrics in the 21st century
History of assessment
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Chinese origins
The ability to learn
The nineteenth century
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Beginnings of psychometrics as a science
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Intelligence testing
Eugenics and the dark decades
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Psychometric testing of ability
- The dark ages come to an end
An abundance of abilities
- The dark ages come to an end
Tests of other psychological constructs
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Personality
Integrity
Interests
Motivation
Values
Temperament
Attitude
Belief
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Summary
2. Constructing your own psychometric questionnaire
The purpose of the questionnaire
Making a blueprint
Writing items
- Alternate-choice items
Multiple-choice items
Rating-scale items
All questionnaires
Knowledge-based questionnaires
Person-based questionnaires
- Alternate-choice items
Designing the questionnaire
Piloting the questionnaire
Item analysis
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Facility
Discrimination
Distractors
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Obtaining the reliability
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Cronbach’s alpha
Split-half reliability
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Assessing validity
- Face validity
Content validity
- Face validity
Standardization
3. The Psychometric principles
Reliability
- Test-retest reliability
Parallel-forms reliability
Split-half reliability
Interrater reliability
Internal consistency
The standard error of measurement (SEM)
Comparing test reliabilities
Restriction of range
- Test-retest reliability
Validity
- Face validity
Content validity
Predictive validity
Concurrent validity
Construct validity
Differential validity
- Face validity
Standardization
- Norm referencing
Criterion referencing
- Norm referencing
Equivalence
- Differential item functioning
Measurement invariance
Adverse impact
- Differential item functioning
Summary
4. Psychometric measurement
True-score theory
Identification of latent traits with factor analysis
- Spearman’s two-factor theory
Vector algebra and factor rotation
Moving into more dimensions
Multidimensional scaling
- Spearman’s two-factor theory
Application of factor analysis to test construction
- Eigenvalues
Identifying the number of factors to extract using the Kaiser criterion
Identifying the number of factors to extract using the Cattell scree test
Other techniques for identifying the number of factors to extract
Factor rotation
Rotation to simple structure
Orthogonal rotation
Oblique rotation
- Eigenvalues
Limitations of the classical factor-analystic approach
Criticisms of psychometric measurement theory
- The Platonic true score
Psychological vs. physical true scores
Functional assessment and competency testing
Machine learning and the black box
- The Platonic true score
Summary
5. Item response theory and computer adaptive testing
Introduction
Item banks
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The Rasch model
Assessment of educational standards
The Birnbaum model
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The evolution of modern psychometrics
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Computer adaptive testing
Item equating
Polytomous IRT
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An intuitive graphical description of item tesponse theory
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Limitations of classical test theory
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A graphical Introduction to item response theory
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The logistic curve
3PL-model: difficulty parameter
3PL model: discrimination parameter
3PL model: guessing parameter
The Fisher information function
The test information function and its relationship to the standard error of measurement
How to score an IRT test
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Principles of computer adaptive testing
Summary of item response theory
Confirmatory factor analysis
6. Personality theory
Theories of personality
- Psychoanalytic theory
Humanistic theory
Social learning theory
Behavioral genetics
Type and trait theories
Different approaches to personality assessment
- Psychoanalytic theory
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Self-report techniques and personality profiles
Reports by others
Online digital footprints
Situational assessments
Projective measures
Observations of behavior
Task performance methods
Polygraph methods
Repertory grids
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Sources and management of bias
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Self-report techniques and personality profiles
Reports by others
Online digital footprints
Situational assessments
Projective measures
Observations of behavior
Task performance methods
Polygraph methods
Repertory grids
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Informal methods of personality assessment
State versus trait measures
Ipsative scaling
Spurious validity and the Barnum Effect
Summary
7. Personality assessment in the workplace
Prediction of successful employment outcomes
- Validation of personality questionnaires previously used in employment
Historical antecedents to the five-factor model
Stability of the five-factor model
Cross-cultural aspects of the five-factor model
Scale independence and the role of facets
Challenges to scale construction for the five-factor model
Impression management
Acquiescence
Response bias and factor structure
Development of the five OBPI personality scales
- Validation of personality questionnaires previously used in employment
Assessing counterproductive behavior at work
- The impact of behaviorism
Prepsychological theories of integrity
Modern integrity testing
Psychiatry and the medical model
The dysfunctional tendencies
The dark triad
Assessing integrity at work
The OBPI integrity scales
- The impact of behaviorism
Conclusion
8. Employing digital footprints in psychometrics
Introduction
Types of digital footprint
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Usage logs
Language data
Mobile sensors
Images and audiovisual data
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Typical applications of digital footprints in psychometrics
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Replacing and complimenting traditional measures
New contexts and new constructs
Predicting future behavior
Studying human behavior
Supporting the development of traditional measures
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Advantages and challenges of employing digital footprints in psychometrics
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High ecological validity
Greater detail and longitude
Less control over the assessment environment
Greater speed and unobtrusiveness
Less privacy and control
No anonymity
Bias
Enrichment of existing constructs
Developing digital-footprint-based psychometric measures
Collecting digital footprints
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- How much data is needed?
Preparing digital footprints for analysis
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Respondent-footprint matrix
Data sparsity
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Reducing the dimensionality of the respondent-footprint matrix
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Singular value decomposition
Latent Dirichlet allocation
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Building prediction models
9. Psychometrics in the era of the intelligent machine
History of computerization in psychometrics
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Computerized statistics
Computerized item banks
Computerized item generation
Automated advice and report systems
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The evolution of AI in psychometrics
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Expert systems
Neural networks (machine learning)
Parallel processing
Predicting with statistics and machine learning
Explainability
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Psychometrics in cyberspace
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What and where is cyberspace?
The medium is the message
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Moral development in AI
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Kohlberg’s theory of moral development
Do machines have morals?
The laws of robotics
Artificial general intelligence
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Conclusion
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
