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Profiles in Small Business

A Competitive Strategy Approach

Paperback Engels 2016 9781138983922
€ 49,92
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Samenvatting

A new analytical approach to small firms' cases, which
* Uses rich primary source data on modern small businesses
* Combines business strategy and industrial organization
* Presents detailed Profiles on diverse small businesses
* Shows how successful small businesses achieve competitive advantage
* Considers both extended rivalry and financial structure
* Shows how to `ground' small business theory in reality
Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.

Specificaties

ISBN13:9781138983922
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:226
Uitgever:Taylor & Francis Ltd

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Inhoudsopgave

List of figures and tables, Preface, Part I Introduction, Part II Case profiles, Part III Comparative analysis, Part IV Conclusion, Index 208

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€ 49,92
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          Profiles in Small Business