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Fundamentals of Management, Global Edition

Paperback Engels 2019 11e druk 9781292307329
€ 117,07
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For undergraduate principles of marketing courses.

Everything students need to know to develop their ‘management sense’ and be successful

Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organisations. The 11th Edition maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by today’s employers. Fundamentals of Management offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesn’t - with the ultimate goal to help students be successful in their careers.

Specificaties

ISBN13:9781292307329
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:552
Druk:11

Lezersrecensies

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Inhoudsopgave

PART 1 INTRODUCTION

Chapter 1 Managing Today

History Module A Brief History of Management’s Roots

Chapter 2 The Manager as Decision Maker

Quantitative Module Quantitative Decision-Making Tools

Chapter 3 Important Managerial Issues

 

PART 2 PLANNING

Chapter 4 The Management Environment 

Chapter 5 Managing Change and Innovation

Entrepreneurship Module Managing Entrepreneurial Ventures

Chapter 6 Planning and Goal Setting

 

PART 3 ORGANIZING

Chapter 7 Structuring and Designing Organizations

Chapter 8 Managing Human Resources and Diversity

Professionalism Module Professionalism and Employability

Chapter 9 Managing Work Groups and Work Teams

 

PART 4 LEADING

Chapter 10 Understanding Individual Behavior

Chapter 11 Motivating and Rewarding Employees

Chapter 12 Understanding Leadership

Chapter 13 Managing Organizational and Interpersonal Communication

 

PART 5 CONTROLLING

Chapter 14 Controlling Work and Organizational Processes

Operations Module Managing Operations

Managementboek Top 100

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