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The Business Environment: A Global Perspective

Paperback Engels 2023 9e druk 9781292417844
€ 89,89
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A deep dive into the internal and external environments in which a business operates today.

The Business Environment: A Global Perspective, 9th Edition, by Thompson, Worthington and Britton offers a comprehensive and accessible introduction to how local and international business environments operate. Employing a PESTLE model which is relevant to all industries, this best-selling textbook takes you through contexts, types of organisation and markets, dealing with contemporary issues in socioeconomic, political and legal structures.

The new edition offers a clear explanation of economics such as why the prices of the things you buy might go up or down, or why employment might be harder or easier to find at any given time. New chapters on the global Covid-19 pandemic and de-globalising factors, including Brexit, give an all-round perspective on how factors influence one another, and convey the complexity of the business environment. The wealth of contemporary case studies from local and international organisations, helps you put theory into practice.

Specificaties

ISBN13:9781292417844
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:536
Druk:9

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Inhoudsopgave

  1. 1.Business organisations: the external environment
  2. 2.Business organisations: the internal environment
  3. 3.The global context of business
  4. 4.The political environment
  5. 5.The macroeconomic environment
  6. 6.The demographic, social and cultural context of business
  7. 7.The resource context: people, technology and natural resources
  8. 8.The legal environment
  9. 9.The ethical and ecological environment
  10. 10.Legal structures
  11. 11.Size structure of firms
  12. 12.Industrial structure
  13. 13.Government and business
  14. 14.The market system
  15. 15.Market structure
  16. 16.International markets and trade
  17. 17.Governments and markets
  18. 18.Strategy and the changing environment

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€ 89,89
Levertijd ongeveer 9 werkdagen
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          The Business Environment: A Global Perspective