John Wild,
John J. Wild,
Kenneth Wild,
Kenneth L. Wild
e.a.
International Business: The Challenges of Globalization, Global Edition
Paperback Engels 2023 10e druk 9781292450315Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
International Business: The Challenges of Globalization is a brief, yet comprehensive introduction to the difficulties of global entrepreneurship. It examines the cultural barriers that can arise in international business (IB), as well as the theory and terminology essential to conducting successful business abroad. With coverage of major IB topics, engaging features, and real-world examples, the authors present a fresh take on the subject that is both interesting and invaluable.
The 10th Edition has been thoroughly updated with ongoing changes in the international business world to ensure that it remains up-to-date and relevant to those pursuing a career as a global entrepreneur.
Specificaties
ISBN13:9781292450315
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:452
Uitgever:Pearson Education
Druk:10
Hoofdrubriek:Algemeen management, Algemeen management, Financieel management
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
PART 1: GLOBAL BUSINESS ENVIRONMENT
- Globalization Today
- Ethics, Social Responsibility, and Sustainability
PART 2: NATIONAL BUSINESS ENVIRONMENTS
- Cross-Cultural Business
- Political, Economic, and Legal Systems
- Economic Development of Nations
PART 3: INTERNATIONAL TRADE AND INVESTMENT
- International Trade Theory
- Governments and Trade
- Foreign Direct Investment
- Regional Economic Integration
PART 4: INTERNATIONAL FINANCIAL SYSTEM
- International Financial Markets
- International Monetary System
PART 5: INTERNATIONAL BUSINESS MANAGEMENT
- International Strategy and Organization
- Analyzing International Opportunities
- Selecting and Managing Entry Modes
- Developing and Marketing Products
- Managing International Operations
- Hiring and Managing Employees
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan