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How Google Works

Paperback Engels 2015 9781444792492
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Samenvatting

Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management.

How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers.

The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world.

This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'

Specificaties

ISBN13:9781444792492
Trefwoorden:zoekmachines, Google
Taal:Engels
Bindwijze:paperback
Aantal pagina's:288
Druk:1
Verschijningsdatum:1-1-2015

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Over Eric Schmidt

Eric Schmidt is executive chairman van Google. Hij ondersteunde de lancering van succesprojecten als Gmail, Android en Chrome. Hiervoor werkte hij als voorzitter en CEO van Novell, Inc en was hij lid van de raad van bestuur van Apple.

Andere boeken door Eric Schmidt

Over Jonathan Rosenberg

Jonathan Rosenberg was sinds 2002 verantwoordelijk voor design en ontwikkeling van alle Google-producten voor consumenten en partners. Op dit moment is hij adviseur van Larry Page, de CEO van Google.

Andere boeken door Jonathan Rosenberg

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