Christopher (Senior Lecturer Hart,
Christopher Hart,
Christopher Hart
Cognitive Linguistic Approaches to Text and Discourse
From Poetics to Politics
Paperback EN 2021 9781474449991Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
Drawing on range of text genres including novels, poems, health forums, holiday guestbooks, prayers, political songs and news stories, each chapter uses cognitive linguistics to shed light on the meanings and meaning-making processes invoked when we encounter texts belonging to different literary and political genres.
The book presents new insights into the workings of textual phenomena such as metaphor, viewpoint and deixis and also sheds light on more elusive, epiphenomenal qualities such as a texts ambience, atmosphere, power, ideology or persuasiveness. It also takes new strides in cognitive text analysis by exploiting experimental and ethnographic methods to empirically investigate readers reception of, and resistance to, texts.
Specificaties
ISBN13:9781474449991
Taal:EN
Bindwijze:Paperback
Aantal pagina's:224
Uitgever:Edinburgh University Press
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan