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Smart Brevity: The Power of Saying More with Less

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Gebonden Engels 2022 1e druk 9781523516971
€ 30,48
Levertijd ± 8 werkdagen
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Samenvatting

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.

In 'Smart Brevity' Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

Over Jim Vandehei

Jim VandeHei is the cofounder and CEO of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology, and the world. VandeHei is also coauthor of Smart Brevity: The Power of Saying More with Less. Before Axios, VandeHei cofounded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism. Prior to this, VandeHei spent more than a decade as a reporter, covering the presidency and Congress for The Wall Street Journal and The Washington Post. VandeHei is from Oshkosh, Wisconsin. He has a bachelor’s degree from the University of Wisconsin-Oshkosh.

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          Smart Brevity: The Power of Saying More with Less