The Business of Creativity
Toward an Anthropology of Worth
Paperback EN 2013 9781611329124Samenvatting
How does a group of people, brought together because of their diverse skills and professional knowledge, set out to be creative? How are ongoing tensions between beauty, fame, and money resolved? In The Business of Creativity, Brian Moeran, a leading scholar and writer on the creative industries, takes the sacred relic of creativity out of the crypt and airs it in the ethnographic alley. In contrast to the persistent image of creativity as the spontaneous inspiration of a gifted individual, Moeran shows how creativity emerges from collaborative engagements among people, genres, institutions, materials and technologies. He alternates thick description of work in fashion, advertising, and ceramic art with theoretical innovations that shed new light on the aesthetic, symbolic, and economic dimensions of creativity and the production of worth.
Specificaties
Lezersrecensies
Anderen die dit boek kochten, kochten ook
-
Ilyaz Nasrullah€ 21,99 -
Maarten Sukel€ 20,-
-
Martijn Aslander€ 24,99
-
Jitske Kramer€ 27,50
-
Genieke Hertoghs€ 34,50
-
NGB€ 16,67
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan