Daya Kishan (Professor of International Communication Thussu,
Daya Kishan Thussu
International Communication
Continuity and Change
Paperback EN 2018 9781780932651Levertijd ± 11 werkdagen
Gratis verzonden
Samenvatting
The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication.
Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.
Specificaties
ISBN13:9781780932651
Taal:EN
Bindwijze:Paperback
Aantal pagina's:392
Uitgever:Bloomsbury Publishing PLC
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan