Natalia Konina
Digital Strategies in a Global Market
Navigating the Fourth Industrial Revolution
Paperback Engels 2022 9783030582692Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
This book examines the impact of the Fourth Industrial Revolution on business strategy, marketing, management, sustainability innovation, and various kinds of industry. It provides a broad overview of ways that organisations have sought to develop a digital strategy, and explores the challenges and opportunities posed by a rapidly transforming digital world. It draws on European and Russian case studies, with chapters addressing smart cities, corporate governance, the digital single market, and agrobusiness.
This book will be of interest to academics and practitioners in management and economics, who are interested in digital strategies performance in global markets.
Specificaties
ISBN13:9783030582692
Taal:Engels
Bindwijze:Paperback
Uitgever:Springer International Publishing
Hoofdrubriek:Strategisch management, Algemeen management, Leiderschap, Strategisch management
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan