Ignacio De Leon,
Jose Fernandez Donoso
Innovation, Startups and Intellectual Property Management
Strategies and Evidence from Latin America and other Regions
Paperback Engels 2018 9783319855165
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in turn, results in the undercapitalization of intellectual assets, thus creating hurdles for the development of capital venture markets. Using new data gathered from highly innovative SMEs in Latin America and the Caribbean, the authors bring a fresh cognitive approach towards understanding the institutional role of intellectual property, and outline various new policy recommendations.
Specificaties
ISBN13:9783319855165
Taal:Engels
Bindwijze:paperback
Uitgever:Springer International Publishing
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
<p>Chapter 1 Introduction.- Chapter 2 Why Do We Need IP Rules?.- Chapter 3 Conventional IP Strategy: Exercising Market Power Through IP.- Chapter 4 Sharing IP Strategy: Commercialization.- Chapter 5 Offensive IP Strategy: Litigation.- Chapter 6 Abstaining IP Strategy: Hiding Knowledge.- Chapter 7 The Impact of IP Risk in the Development of IP Markets.- Chapter 8 Government Strategies Towards IP Management.- Chapter 9 Conclusions.- Bibliography.</p><p> </p><p> </p>
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan