Peter Schnedlitz,
Dirk Morschett,
Thomas Rudolph,
Hanna Schramm-Klein,
Bernhard Swoboda
e.a.
European Retail Research
2009 | Volume 23 Issue II
Paperback Duits 2010 9783834919236Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
The Effect of Intangible Resources on Firm Performance in the Spanish Franchising System: the Moderating Influence of Internationalization.- Consequences of Grocery Retailer Internationalization on KAM Organization - Research Framework and Hypotheses.- On-Shelf Availability and Out-Of-Stocks in UK Retailing.- The GS1 Databar and Its Future Application - Results from a Delphi Study.- Retail Revenue Management.- Formation of the Commercial Margins for Fresh Foods in Spain, 2001–2008.- An Analysis of Ingredient Branding Using the Example of Tetra Pak.- Retailing in Japan: Overview and Key Trends.- Retailing in Switzerland - Players, Strategies and Developments.
Specificaties
ISBN13:9783834919236
Taal:Duits
Bindwijze:Paperback
Aantal pagina's:196
Uitgever:Gabler Verlag
Hoofdrubriek:, Leiderschap, Marketing, Strategisch management
Serie:European Retail Research
Lezersrecensies
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Inhoudsopgave
The Effect of Intangible Resources on Firm Performance in the Spanish Franchising System: the Moderating Influence of Internationalization.- Consequences of Grocery Retailer Internationalization on KAM Organization - Research Framework and Hypotheses.- On-Shelf Availability and Out-Of-Stocks in UK Retailing.- The GS1 Databar and Its Future Application - Results from a Delphi Study.- Retail Revenue Management.- Formation of the Commercial Margins for Fresh Foods in Spain, 2001–2008.- An Analysis of Ingredient Branding Using the Example of Tetra Pak.- Retailing in Japan: Overview and Key Trends.- Retailing in Switzerland - Players, Strategies and Developments.
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan