Vasant Gondhalekar,
Shalini Dinesh
Mastering Digital Product Management
Product vision, strategy, and Agile execution for digital dominance (English Edition)
Paperback EN 2025 9789365899818Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
This book systematically guides you from foundational digital product management principles and roles to crafting a powerful product vision based on deep customer understanding. You will learn to develop product market strategies, emphasizing innovation and competitive analysis, while mastering techniques for building product value and stickiness. From product journey to implementing customer-centric design and leveraging data-driven insights for informed decisions, this book gets into Agile development methodologies, including sprints, provides comprehensive product sales strategies and business model insights, and equips you with the versatile skills for project management, stakeholder management, and storytelling.
Specificaties
ISBN13:9789365899818
Taal:EN
Bindwijze:Paperback
Aantal pagina's:268
Uitgever:BPB Publications
Hoofdrubriek:Automatisering algemeen, Algemeen management, Computer en informatica, Strategisch management
Thema:
U Informatica en informatietechnologie
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