Donald R Lehmann,
Scott Sanderude
MARKETING DRIVEN REVENUE GROWTH: A GUIDE TO ORGANIC GROWTH
Paperback EN 2024 9789819802906Levertijd ± 16 werkdagen
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Samenvatting
This book provides a readable and concise guide for anyone desiring to grow an existing business "organically." It also provides guidance for entrepreneurs starting a new business. It explains why growth is valuable and different ways to achieve it focusing on new products, brands, and customers. It also explains how to evaluate and implement growth options while summarizing much of the information in tables that can be used as templates for the various stages of the growth process. It includes a syllabus for teaching the material in a one-week "Block Week" (9–5) format.
Specificaties
ISBN13:9789819802906
Taal:EN
Bindwijze:Paperback
Aantal pagina's:208
Uitgever:World Scientific Publishing Co Pte Ltd
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