The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. Meer

The first edition of Modern Hotel Operations Management is a comprehensive and wide-ranging introduction in operational hotel management. Meer

Economies are increasingly dependent on supply chains, which have grown enormously in the 21st century. Meer

The legal services industry is changing and, for most law firms, the greatest challenge is to remain competitive and profitable. Meer

This book is full of inspiring, actionable examples, that reveal how major brands have tackled their High-Value Customer marketing. It brings hands-on tips and tricks to develop a High-Value Customer journey. Meer